Studio concept / Packaging / Beauty

Vela Form

An iridescent packaging study informed by beetle shells and nocturnal flowers.

Brief

Build a premium visual language for a fictional independent beauty collection.

Protective shells and soft petals create a tension between armour and delicacy.

Deep forest, oil-slick teal, fuchsia and amber shift under changing light.

Tactile finishes and curved silhouettes make each vessel feel like a collected object.

A dramatic but disciplined concept suitable for shelf, campaign and digital launch.